Skip to Main Content
Tourism, Culture & Sport Enhancement Fund Featured Image background gradient

Tourism, Culture & Sport Enhancement Fund

Tourism, Culture & Sport Enhancement Fund


​THE 2025 TOURISM, CULTURE & SPORT ENHANCEMENT FUND IS NOW OPEN!

NOW ACCEPTING APPLICATIONS FOR THE 2025 PROGRAM

The County of Simcoe Tourism, Culture and Sport Enhancement Fund supports and enhances tourism, culture, and sport in Simcoe County by:

  • Investing in initiatives that promote awareness, access, participation and appreciation of the diverse tourism, culture, and sport offerings within the County of Simcoe
  • Encouraging industry collaboration and partnerships
  • Enhancing the visitor experience by supporting innovative and accessible programming
  • Contributing to the County of Simcoe’s overall economic health and sense of place

WHO CAN APPLY?

The County of Simcoe Tourism, Culture and Sport Enhancement Fund is available to municipal corporations and not-for-profit organizations which provide services within the 16 member municipalities of the County of Simcoe.

NOTE: The initiative must take place in one of the County of Simcoe’s 16 member municipalities; Adjala-Tosorontio, Bradford West-Gwillimbury, Clearview, Collingwood, Essa, Innisfil, Midland, New Tecumseth, Oro-Medonte, Penetanguishene, Ramara, Severn, Springwater, Tay, Tiny, and Wasaga Beach.

GENERAL GUIDELINES

  • An applicant organization may submit one application per grant cycle
  • The funding envelope for the 2025 program is $400,000.00
  • This program offers funding for Marketing, Public Art & Beautification, Trails & Cycling Infrastructure, Workforce Development, Research, Sports Tourism, and Signage
  • Applications to the Signage stream may request up to $20,000.00 in funding
  • Applications to all other streams may request up to $10,000.00 in funding
  • The applicant must show that a minimum of 20% of the cost of requested funded items is paid for by the applicant organization

FUNDING STREAMS

Opacity Image
MARKETING
White Right Arrow
MARKETING

This stream provides funding to support marketing efforts for tourism, culture and sport offerings in Simcoe County, including festivals and events, to encourage visitation and participation.

APPLY NOW
Opacity Image
TRAILS & CYCLING INFRASTRUCTURE
White Right Arrow
TRAILS & CYCLING INFRASTRUCTURE

This stream provides funding to support the fabrication and installation of trails and cycling infrastructure.

APPLY NOW
Opacity Image
PUBLIC ART & BEAUTIFICATION
White Right Arrow
PUBLIC ART & BEAUTIFICATION

This stream provides funding to support the enhancement and activation of vibrant downtowns, to enhance the visitor experience.

APPLY NOW
Opacity Image
WORKFORCE DEVELOPMENT
White Right Arrow
WORKFORCE DEVELOPMENT

This stream provides funding to support hosting programs to engage and/or educate tourism, culture or sport operators, which in turn will enhance the overall visitor experience.

APPLY NOW
Opacity Image
SPORTS TOURISM
White Right Arrow
SPORTS TOURISM

This stream provides funding to support a bid to attract a significant sporting event.

APPLY NOW
Opacity Image
RESEARCH
White Right Arrow
RESEARCH

This stream provides funding to support fees related to tourism research programs.

APPLY NOW
Opacity Image
SIGNAGE
White Right Arrow
SIGNAGE

This stream provides funding to support the fabrication and installation of permanent tourism-oriented signage.

APPLY NOW

DEADLINE TO SUBMIT

Applications for the 2025 Tourism, Culture and Sport Enhancement Fund will be accepted from Friday, January 10, 2025 until 5:00pm on Friday, February 14, 2025.

Applications are submitted using Google Forms. You do not require a Google Account to do this. The link for the application to each funding stream is embedded in the Program Guidelines document, in the Funding Streams chart on pages 2-4.

​Resources

2025 TCS Enhancement Fund Guidelines

Transcript of Application Form

Press Release

Experience Simcoe County Logo Suite.zip

Cycle Simcoe Logo Suite.zip

RTO7 Signage Specs

​2024 TCS Enhancement Fund Final Report

Staff Contact​